In its second edition, I hosted a 3 days intensive seminar where attendees designed a piece of lettering from sketch to final color digital artwork. This year we welcomed attendees from France, Hungary, The United States, The Netherlands and Germany.

The seminar consists of theoretical and practical input within sessions of hands-on work. I’m permanently in place to provide guidance and comments to the attendees. Results were exhibited during our yearly open studio in Berlin. Here’s an overview of what happened:

DAY 1

It was 100% analog and all about sketching letters shapes, training our typographic eye and understanding the basics of letter design. I shared my work process and my approach to achieve more personal, unique results.

DAY 2

We polished the hand sketch and got it ready to start digitising. We used Adobe Illustrator to draw letter shapes with anchors points.

In the evening, we had a private guided tour to the Buchstabenmuseum, a museum that collects and exhibits pieces of rescued vernacular lettering pieces from all over Germany.

DAY 3

We continued polishing our vector drawing and some of us incorporated color and texture to the design. We displayed the entire process from hand sketch to digital drawing, and reviewed all projects.

ATTENDANTS INSIGHTS

"It was the most inspiring experience in my carrier. Thanks Martina and her amazing crew."

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"Martina's motivation & knowledge is very fascinating, she is not only a marvellous handlettering artist but also an amazing teacher."

 

OPEN STUDIO

All results were exhibited at my open studio along with the studio work. The exhibition included personal projects, commercial work, my books, and products. I enjoyed speaking about what the studio has been up to in the last years and what’s coming next. If you want to know more about the Open Studio read the post I dedicated to the event following this link.