martinaflor Archives — Studio Martina Flor

April 28, 2020

Subscribe to our Lettering Tips newsletter!

Hey there,

my name is Martina Flor and I'm a lettering artist, author & teacher, and since 2010, I've helped illustrators, designers and makers turn letter design into their new creative playground. I am excited to introduce my Lettering Tips to the world!

So what are Lettering Tips all about?

I've started weekly series to share what I learned along my way as a lettering artist. Sometimes it maybe in the form of tips to draw letters, or an insiders trick, or an anecdote that might inspire you to grab your pencil and draw. Ill do my absolute best to share useful, relevant and fresh tips and inspiration with you each week.

Sometimes, I might mention one of my projects, products or classes, but always with the intention of sharing with you what I do, and making you a part of it.

BTW Instagram is my favourite platform to connect on, and I often share, sketches and process, and other things that I don't share anywhere else. Follow me there! @martinaflor.

Join thousands of readers in this community and upgrade your lettering skills! If you're as excited as I am, send this link to a friend, so they can subscribe too.

Tags: lettering, lettering tips, letteringtips, martinaflor, myletteringtips, subscribe

April 28, 2020

Introducing Lettering Maker newsletter!

Hey there,

we are excited to announce the release of our Lettering maker newsletter!

Lettering Maker is the ultimate tool to create a brief for your next lettering piece. Just choose complexity and start drawing.

In the last few months, we have been tirelessly working to improve Lettering Maker and we believe that it can help you develop your lettering skills even more.

So what is Lettering Maker all about?

Practicing is about repetition, and has no explicit goal, nor starting point. What you’re creating doesn’t really matter, as long as you’re doing it. Practicing lacks of the rewarding feeling of having that thing you created in your hands, which is what ultimately keeps you going for the next one. This is the reason why eventually most of us humans just give up practicing at some point.

Stop practicing, start making!

You can access our Lettering Maker directly on this link and sign up to my Lettering Tips newsletter to receive additional letter design advice.

Tags: lettering maker newsletter, lettering practice, letteringmaker, martinaflor, martinaflortype, my lettering maker, type

June 28, 2017

Book presentation and workshop at TDC, New York!

As I started as a lettering artist I always pictured myself traveling and teaching here and there. I started my workshops in lettering design in Berlin with the vision of making them internationally, to be able to reach as many different audiences as I could. I traveled with my workshops to a lot of places: Switzerland, Spain, U.K., Argentina, Arab Emirates, Peru, Turkey and more. These workshops grew and they turned into a book.

This June I had the pleasure to travel to New York to present the book at The Type Directors Club and teach a workshop there. I couldn't imagine a better place to do that! One more proof that the bigger your dreams, the greater the accomplishments.

Thanks to everyone who came to my presentation and book signing, and to those that signed up for my workshop and did great work.

Workshop_NY_

Tags: Book, lecture, lettering workshop, martina flor, martinaflor, new york, tdc, Workshop

April 26, 2017

Alphabet series of Art Prints at Sergeant Paper

I’m excited to announce my collaboration with Sergeant Paper. The concept store in Paris will be selling a limited edition of my artwork online and at their store in 38 rue Quincampoix, 75004 Paris. The limited series of prints are created from a decorative alphabet, where letters could stand alone but also combined to form words and phrases.

Check out the full alphabet here.

170426MosaicSargeant

Tags: alphabet art prints, art prints martina flor, artprintsw, bold elegant alphabet, lettering art prints, martina flor, martina flor art, martina flor goods, martinaflor, wall art

April 26, 2017

My Book in English is Out!

Thrilled to announce the official release of my book "The Golden Secrets Of Lettering". You can now find it in stores in the USA and you can order it online on Princeton Architectural Press website.

goldensecretsoflettering

To celebrate it, I'll be heading to New York next June to do a book presentation&signing and a workshop TDC New York. Join me on the 8th of June at 6.30 pm. I'll be telling about the making of the book, it's content and much more. Find more details about the presentation and workshop here.

Ps: the "The Golden Secrets of Lettering" is the English version of my book "Lust auf Lettering" originally edited in Germany by Verlag Hermann Schmidt, a great partner for this venture. The book will be published in Spanish and French too. Stay tuned for future releases! #letteringbook #goldensecretsoflettering

Join thousands of readers in this community and upgrade your lettering skills! If you're as excited as I am, send this link to a friend, so they can subscribe too.

Tags: book martina flor, golden secrets of lettering, goldensecretsoflettering, lettering book, letters book, martina flor, martinaflor, the golden secrets of lettering

March 19, 2013

My talk at Creative Mornings – Berlin

Tags: comfort, creative, lettering, martinaflor, morning, type, zone