During the show, I’ll share the overall framework that I have used in the past years to plan ahead, simplify my business and make a bigger impact and revenue with my skills as an artist, educator, and creative business owner.

I’ll help you identify the things that are working and share with you a golden rule to spot what you should be focusing on to run a profitable business. After this episode, you’ll be ready to rock 2023.

Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode

- Instagram: @martinaflor
- Book recommendation: The 80/20 Principle: The Secret of Achieving More with Less
- My signature program to master the art of hand lettering https://theletteringseminar.com

Today, I’ll be having a conversation with New York native Jon Contino, an influential staple in the design and branding community. Jon went deep into the stories that make him one of the greatest references in design and illustration of our times – he shared his personal path as a creative, his fears and strengths, the rough things that he went through as a child, and showed us how all that is infused into his life and his signature style.

During this show, you’ll learn what are the things that will help you stand out from the crowd as an artist, you’ll get insights on how to find your artistic style, and you’ll feel less alone in your creative path as Jon gives you a peak into the challenges he faced along the way, some of which you may experience as well. And stay until the end, because for this time only, I’ll be sharing a bonus snippet of a conversation we had off the record.

Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode

- Instagram: @martinaflor
- Instagram: @joncontino
- Instagram: @uuglybookss
Website: https://continostudio.com/
Uglybooks: https://uglybooks.co/

This is a special episode because as I wrap up the third season of this podcast, I want to bring another perspective over the business of illustration by interviewing illustration agent Svetlana Jakel. Svetlana has been running illustration agency Kombinatrotweiss since 2002. Kombinatrotweiss offers clients not only classic illustrations but also the handling of complex animation projects.

She is always on the lookout for new trends and influences in the industry and uring our conversation Svetlana shared an outsider, still pretty much insider look into the illustration business. By listening to this episode you’ll get tons of insights into finding your style, the qualities that clients look for in every commercial artist, the trends and what's hot in the illustration industry right now, and more.

If you want to be prepared for rocking it as a commercial artist during 2023, you need to listen to this episode.

Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode

- Instagram: @martinaflor
- Instagram: @kombinatrotweiss_illustration
- Kombinatrotweiss' Website: kombinatrotweiss.de
- Podcast with Jon Cockley from Handsome Frank

Verònica is a designer, illustrator, international speaker and creative director from Barcelona. After graduating from Elisava and Eina, she gained experience in several design studios. 

In 2007 she founded Hey, which has grown steadily since achieving worldwide recognition. Verònica believes in a multidisciplinary and broad approach to design; she enjoys limitless creativity, bold language, and a forward-thinking perspective on what they do and how they create. 

This was a wide-ranging conversation with a woman that made her way into a male-dominated industry, like the creative industry. Veronica shared her beginnings, from starting her solo studio from her apartment in Barcelona to now managing a team of several designers working for clients and brands across the globe.

She shared the tactics she used to grow her client base while creating a strong visual identity that helped Hey Studio stand out in the crowd of creative studios out there.

Veronica also shared the journey of one of her self-initiated projects Hey Shop which started as an online shop to sell posters to being a retail store in the heart of Barcelona selling all kinds of amazing products. 

Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode

- Instagram: @martinaflor
- Instagram: @veronicafuerte
- Instagram: @heystudio
- Hey Shop: www.heyshop.es
- Podcast: Women At Work by Hey

- Early access for our Black Friday Deal