January 31, 2022

33. Matteo Bologna. Fake It Until You Make It, The Bliss of Ignorance, What Makes a Bad Partner, and Downsizing a Creative Business.

In this episode of Open Studio Martina Flor and her guest Matteo Bologna (@muccadesign) discuss about faking your craft until you make it, the bliss of ignorance, what makes a bad partner, downsizing a creative business and much more.

Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Instagram: @muccadesign
- Instagram: @muccatypo
- Instagram: @martinaflor
- Website: www.mucca.com
- The Ultimate Lettering Quiz - FREE

January 24, 2022

32. Malika Favre. Doing What Feels Easy, Making Good Money as an Artist, Being Famous, Going Viral and Choosing a City to Thrive.

In this episode of Open Studio Martina Flor and her guest Malika Favre (@malikafavre) discuss about doing what feels easy, making good money as an artist, being famous, going viral and choosing a city to thrive.

Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Instagram: @malikafavre
- Instagram: @martinaflor
- Website: www.malikafavre.com
- Malika's shop
- The Ultimate Lettering Quiz - FREE

January 18, 2022

31. What’s Coming in Season 2

In this first episode of season 2 of Open Studio, Martina Flor talks about what is coming up in the next episodes of the podcast.

April 1, 2020

Making of A Song of Wraiths and Ruin

We were approached by American publishing house Harper Collins to design the book cover of A Song Of Wraiths And Ruin, the first in a fantasy duology inspired by West African folklore, from debut author Roseanne A. Brown. With art direction by Jessie Gang, the brief was to create a lettering piece that complemented the work of photography-based artist Twany Chatmon while finding inspirations on elements of African folk culture.

Finding the composition
Our process started with small thumbnail sketches to find a composition that would enhance the portrait of the main character.

Adding layers of embellishment
Decorative elements contributed to create a cohesive piece.

Finding inspiration in the image
The movement in the picture informed some of the features of the letter shapes.

Creating a cohesive composition
Some of the elements of the illustration were reworked as decorative elements within the lettering.

See the finished project here.

October 25, 2018

Meet Decorata – My new font family

Thrilled to introduce DECORATA, the first font release of many collaborations with Positype. I developed the shapes for this typeface from one of my lettering designs. Neil then took those designs and created an enormous eight-style font family where each style can work separately as well as in combination with the others.⠀

Thanks to my power team Josefina Anglada and Soraya Cremalle for all their help and work in this project. To Josh Farmer for finding the best words to describe it. And special thanks to Sebastian Hähnlein, who was interning at the studio at the time and worked extensively on the drawings. Cheers to Positype, for making the entire journey so fun and enjoyable.⠀

Go see Decorata in its full glory exclusively at My fonts.

Join thousands of readers in this community and upgrade your lettering skills! If you're as excited as I am, send this link to a friend, so they can subscribe too. 

August 8, 2018

Open Studio – July 2018

According to the our new tradition, on Sunday July 8th, I opened the doors of my studio for the second time. At the main room, old and new artwork were exhibited, including personal projects, commercial work, my book, products, and some sneak peaks of projects that are to come. In the seminar room, we exhibited the work of the 10 international attendees of this year's summer lettering seminar.

Once again, it was a pleasure to welcome designers and letter aficionados and share with them a part of the bulk of work I've done throughout these years. 

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August 8, 2018

Summer Lettering Seminar – July 2018

In its second edition, I hosted a 3 days intensive seminar where attendees designed a piece of lettering from sketch to final color digital artwork. This year we welcomed attendees from France, Hungary, The United States, The Netherlands and Germany.

The seminar consists of theoretical and practical input within sessions of hands-on work. I’m permanently in place to provide guidance and comments to the attendees. Results were exhibited during our yearly open studio in Berlin. Here’s an overview of what happened:

DAY 1

It was 100% analog and all about sketching letters shapes, training our typographic eye and understanding the basics of letter design. I shared my work process and my approach to achieve more personal, unique results.

DAY 2

We polished the hand sketch and got it ready to start digitising. We used Adobe Illustrator to draw letter shapes with anchors points.

In the evening, we had a private guided tour to the Buchstabenmuseum, a museum that collects and exhibits pieces of rescued vernacular lettering pieces from all over Germany.

DAY 3

We continued polishing our vector drawing and some of us incorporated color and texture to the design. We displayed the entire process from hand sketch to digital drawing, and reviewed all projects.

ATTENDANTS INSIGHTS

"It was the most inspiring experience in my carrier. Thanks Martina and her amazing crew."

-

"Martina's motivation & knowledge is very fascinating, she is not only a marvellous handlettering artist but also an amazing teacher."

 

OPEN STUDIO

All results were exhibited at my open studio along with the studio work. The exhibition included personal projects, commercial work, my books, and products. I enjoyed speaking about what the studio has been up to in the last years and what’s coming next. If you want to know more about the Open Studio read the post I dedicated to the event following this link. 

February 21, 2018

Fan & Friends Mail

fan-mail-martinaflor

Throughout the years, I’ve been receiving fan mail regularly. I’d like to give some of this love back, so I’ll be posting on the blog the fan mail that arrives at the studio or is handed in to me at conferences and book presentation. Please, include your favorite social media handle so we can tag you and link to your profile. Thanks again for sending this, is much appreciated!

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December 21, 2017

What happened in 2017

In this post, I'm taking the chance look back and think about what happened this year at the studio: 2017 was truly exceptional.

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August 9, 2017

Open Studio – July 2017

photoseminar

On Sunday, August 30th, I opened the doors of my studio for the first time. Old and new artwork were exhibited, including personal projects, commercial work, my book, and products. It was really interesting for me to put together a big part of my bulk of work throughout these years and to realize the progression of my art.

Read more

Sparrstraße 20,
13353 Berlin, Germany (by appointment only)
+49 (0) 30 33877574 

Sparrstraße 20,
13353 Berlin, Germany (by appointment only)
+49 (0) 30 33877574 

Sparrstraße 20,
13353 Berlin, Germany (by appointment only)
+49 (0) 30 33877574 

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Liability Disclamer 

©2019 Studio Martina Flor. All rights reserved.

 

 ©2019 Studio Martina Flor. All rights reserved.