May 20, 2022

53. Martina Flor. Mindset – Are you a Starving Artist or a Thriving Artist?

In this solo episode I discuss mindset and the limiting beliefs that are undermining your growth as an artist. Your mindset can have a huge impact on your success and accomplishing your goals–I know it did for me.

Changing my mindset around what I could achieve as an artist and with my business had a huge impact on my success. This has also proven to be true for many of the artists that I have interviewed on this podcast: they have trained themselves to focus on possibilities rather than scarcity. In this episode, you’ll learn why having a possibility-oriented mindset is important to achieve your goals and thrive with your art.

I’ll also share with you some of the techniques that have helped me transform mine and that you can start applying today. Plus, I have a gift prepared for you!


Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Instagram: @martinaflor
- The Thriving Artist Manifesto
- Sign up for the waiting list of my business coaching program for lettering artists, illustrators and creatives Leap Now.

May 10, 2022

52. Martina Flor. Income Streams for Commercial Artists

Income streams had a huge impact on my creative business and my capability to have control over my time, the assignments I take on or decline, and my bottom line income as a commercial artist. It has proven to be a strategy that many of the guests I’ve had on this show have used to grow their own businesses.

In this episode, you’ll learn why income streams are important and why having them can help you thrive. I’ll give you some ideas on possible income streams and share my framework to start thinking about the one that could work best for you.

Whether you’re working as a commercial artist or you’re thinking of going solo, this episode will open your mind in terms of what you can do to generate income with your art.


Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Instagram: @martinaflor
- Sign up for the waiting list of my business coaching program for lettering artists, illustrators and creatives Leap Now.

May 1, 2022

51. Martina Flor. The Systems that You Need in Your Creative Business.

In this episode, you’ll learn why systems are important and why not having them can lead to failure. I’ll tell you about my personal story and how a book changed everything at the lowest moment of my creative career.

I’ll also share with you which are the systems that you can create within your work and business and how to start thinking about them. Whether you’re running a creative business yourself or you are thinking of going solo, this episode will give you tons of concepts to think about and actionable items to start implementing systems yourself.


Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Instagram: @martinaflor
- Sign up for the waiting list of my business coaching program for lettering artists, illustrators and creatives Leap Now.
- Get the E Myth book.

April 26, 2022

50. Sebastian Curi – Utilizing Your Experience to Achieve Your Carreer Goals, Never Starting From Scratch, Working with your Spouse, Maximizing Your Client’s Budget and The Challenges of Relocating Countries

Sebastian’s (@sebacuri) bright and bold work is the result of his wide experience as an animator and graphic designer. 

He employs cartoonish figures and playful compositions to portray ordinary scenes of life under the lens of a bright color palette. 

Sometimes animated, his work bounces happily between funny little GIFs, huge colorful hands on silkscreen prints or big murals where you can lose yourself in. Seb has done work for big clients like Apple, Venmo, The New Yorker, Nike, Warby Parker, Uber and others.


Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Website: https://sebastiancuri.com/
- Instagram: @sebacuri
- Sebastian's Shop
- Instagram: @martinaflor

April 19, 2022

49. Martina Flor. What Makes a Successful Creative Career

In this episode, I list down some of the overarching takeaways from previous conversations I have had in this show. I speak about the two elements that are necessary to build a thriving career as an artist. I list that I've seen working for other creatives, for myself and that could potentially work for anyone looking to make a mark with their work.

Whether you’re running a creative business yourself or you’re thinking of going solo, this episode will give you empowering insights to shape your journey.


Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Instagram: @martinaflor
- Waiting List for My Coaching program Leap Now

April 11, 2022

48. Efdot – How to Land Mural Gigs, Studying your Business like a Scientist, Embracing your Signature Style, Channeling your Client’s Audience, and Creating an Online Shop Without Inventory

Eric Friedensohn (AKA Efdot @efdot) is a colorblind visual artist and community builder based in Brooklyn, NY. Since finishing design school in 2012, Efdot has cultivated an art practice and creative studio that spans across a variety of media.

His specialties range from hand-painted murals to drawings on paper to animated trading cards, all tied together through his playfully abstract style. He has created art for clients such as Nike, USA Skateboarding, Oakley, Chicago Cubs, Topps and Adobe.

During this show, Eric provided tons of real life insights. He told us about his first steps into freelancing, and his journey through the corporate world and back to running his own business.


Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Website: www.efdotstudio.com
- Instagram: @efdot
- Twitter: @efdotstudio
- Efdot's Shop
- Efdot's Community on Discord
- Instagram: @martinaflor

April 4, 2022

47. 36 Days of Type. Keys to Become a Viral Phenomenon, How to Start a Side Project & Monetize it, How to Engage People, and The Truth About Instagram

In this episode of Open Studio Martina Flor and her guest Rafa Goicoechea (Rafa Goicoechea), half of @treintayseisestudio with @nina_sans (both co-funder of @36daysoftype), discuss about the keys to become a viral phenomenon, how to start a side project & monetize it, how to engage people, and the truth about instagram.

36 Days of Type is a project that happens primarily on instagram and is a global open call that invites designers, illustrators and graphic artists to create their visual interpretation of the letters and numbers of the Latin alphabet.

The project explores the creative boundaries of letterforms, and participants are challenged to design a letter or number each day for 36 consecutive days. The outcome is people from all over the world creating and sharing thousands of letterforms on social media at the same time.


Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Website: www.36daysoftype.com
- Instagram: @36daysoftype
- Instagram: @treintayseisestudio
- Instagram: @rafagoicoechea
- Instagram: @nina_sans
- Instagram: @martinaflor

March 30, 2022

46. Luca Barcellona – Education in Hard Work, Sacrifice and Pleasure, Writing for a Living, Passion, Being your own Boss, Building Your Name as a Currency

In this episode of Open Studio Martina Flor and her guest Luca Barcellona (@lucabarcellona) discuss education in hard work, sacrifice and pleasure, writing for a living, passion, being your own boss, building your name as a currency.

Luca Barcellona is an italian artist, musician, graphic designer, and point of reference for modern calligraphy worldwide.
Letters are the building blocks of his work. His approach to the discipline blending classical styles and his experience in the world of graffiti has inspired new generations of calligraphy enthusiasts.


Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Instagram: @lucabarcellona
- Luca's website
- Instagram: @martinaflor
- The Lettering Seminar

March 25, 2022

45. Coffee Break #05 | Being Part of a Community, is it Important?

In this episode of Coffee Breaks, Martina Flor (@martinaflor) and Carla Bonomini (@minicarbono) chat about being a part of a community as a creative professional or student. They discussed the importance of giving and receiving feedback, how digitally we can connect with peers and other professionals and much more. Coffee Breaks is a series of podcast episodes where Martina and her team have candid conversations talking about what happens behind the doors of her studio in Berlin.

Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Instagram: @minicarbono
- Instagram: @martinaflor
- The Lettering Seminar Waiting List
- FREE Lettering Masterclass

March 21, 2022

44. Martina Flor. Building A Portfolio—How Important Is It?

In this solo episode of Open Studio Martina Flor discusses the importance of having a portfolio as a creative, shares a key strategy to build confidence as an artist and helps you demolish some of the objections that may be holding you back from showing your work and progressing in your career as an artist or designer.


Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode

- Instagram: @martinaflor
- The Lettering Seminar waiting list
- The Lettering Masterclass FREE webinar

Sparrstraße 20,
13353 Berlin, Germany (by appointment only)
+49 (0) 30 33877574 

Sparrstraße 20,
13353 Berlin, Germany (by appointment only)
+49 (0) 30 33877574 

Sparrstraße 20,
13353 Berlin, Germany (by appointment only)
+49 (0) 30 33877574 

Subscribe to the Lettering Tips newsletter and other important updates!

 

Liability Disclamer 

©2019 Studio Martina Flor. All rights reserved.

 

 ©2019 Studio Martina Flor. All rights reserved.