In this episode I feature a conversation that I had a few weeks ago on The Pencil Pushers Podcast with Mike Rosado.

As you know, I like featuring accomplished artists on this podcast to unveil strategies that could help you unlock your creative potential and make a living with your skills. Now, I’m sharing this episode because it unveils my own path as a lettering artist: how I left everything behind and moved from South America to Europe and pivoted careers, the steps I took to start my lettering studio and get my first clients, the skills that I had to acquire to “make it” as an artist, build a team, and land dream assignments — including insights on how I navigated the Covid-19 pandemic to shape a new vision for my business that now propels other lettering artists and illustrators forward.

I hope that this episode will show you what’s possible for you as an artist and will provide you with some insights and tactics that you can use to shape your own path.

Listen:
Apple Podcasts · Spotify · Google Podcasts · YouTube

Mentioned in This Episode
- Instagram: @martinaflor
- Client Outreach Challenge
- The Pencil Pushers Podcast
- Sign up for the waiting list of my business coaching program for lettering artists, illustrators and creatives Leap Now.